BRAND IDENTITY
WEB DESIGN
CATEGORY
THE PROJECT
THE NAME
TIMELESS
WIX
BRANDING
COURSE
Meet Timeless, a branded website for
a young and hip supermarket chain,
built on the Wix Studio platform.
The project set out to offer a supermarket
experience different from what we all know today - light, tasty, and inviting, unlike anything usually seen in the retail
landscape. The visual identity combines icons and graphic elements drawn from
the supermarket world, creating a
colorful and interactive shopping
journey that sparks curiosity and invites active engagement.
BRAND IDENTITY.
PACKAGING.
CATEGORY
THE PROJECT
THE NAME
GLAZE
BRANDING
COURSE
Meet Glaze, a temporary pop-up donut brand developed in a third-year branding course. The project draws inspiration from Kanye West’s multifaceted persona and his experience with bipolar disorder. This duality is translated into a visual language: bold and rigid typography contrasted with a light and sweet illustrated donut character. The choice
to present the project entirely in black and white creates a powerful, surprising, and unforgettable experience. The visual identity I designed unfolds across different formats, each reflecting the brand’s unique essence.
WIX BRANDING
THE NAME
TIMELESS
BRAND IDENTITY
WEB DESIGN
CATEGORY
THE PROJECT
COURSE
Meet Timeless, a branded website for
a young and hip supermarket chain,
built on the Wix Studio platform.
The project set out to offer a supermarket
experience different from what we all
know today - light, tasty, and inviting,
unlike anything usually seen in the retail
landscape. The visual identity combines icons and graphic elements drawn from
the supermarket world, creating
a colorful and interactive shopping
journey that sparks curiosity and
invites active engagement.
THE LOGO
The logo features bold and refined letterforms with a
subtle playful edge, reflecting
the brand’s fresh, youthful,
and timeless character.
THE LOGO
The logo features bold and refined letterforms with a
subtle playful edge, reflecting
the brand’s fresh, youthful,
and timeless character.
The logo features soft, rounded typography that conveys the
roundness and tastefulness of
the donut.
THE LOGO
THE COLOR
The choice of color stems from
the desire to convey the flavorful experience without relying on
additional colors.
The logo features bold and refined letterforms with a
subtle playful edge, reflecting the brand’s fresh, youthful,
and timeless character.
THE LOGO
TIMELESS
The merchandise reflects and extends Timeless’s brand
identity into the physical realm. Each item offers a renewed interpretation of familiar supermarket elements while
maintaining the brand’s core identity.
MERCH
( 01 )
Receipt
MERCH
Each item embodies the brand identity, a blend of graphic
rigidity and youthful, free energy. Together, the items form
a cohesive visual system that connects the brand’s design
world with the world of experience.
GLAZE
( 02 )
Shopping Bag
MERCH
Each item embodies the brand identity, a blend of graphic
rigidity and youthful, free energy. Together, the items form
a cohesive visual system that connects the brand’s design
world with the world of experience.
GLAZE
( 03 )
Packaging
MERCH
Each item embodies the brand identity, a blend of graphic
rigidity and youthful, free energy. Together, the items form
a cohesive visual system that connects the brand’s design
world with the world of experience.
GLAZE
MERCH
The merchandise reflects and extends Timeless’s
brand identity into the physical realm. Each item offers
a renewed interpretation of familiar supermarket
elements while maintaining the brand’s core identity.
TIMELESS
( 01 )
Receipt
( 02 )
Shopping Bag
( 03 )
Packaging
The logo features bold and refined letterforms with a
subtle playful edge, reflecting
the brand׳s fresh, youthful,
and timeless character.
THE LOGO
%20%E2%80%A2%20Photos%20et%20vid%C3%A9os%20Instagram%20(1).jpeg)
The logo features bold and refined
letterforms with a subtle playful edge, reflecting the brand׳s fresh, youthful,
and timeless character.
THE LOGO